by Matt on May 3, 2010

Today we released Issue One of fear.less magazine, the first online magazine dedicated to stories of overcoming fear.

Are you ready for your fears to tremble in their boots? Are you ready to learn from the inspiring stories of those who have come before you? Are you ready to pay absolutely nothing for it?

Read about Mawi Asgedom as he recounts his journey from Ethiopia to Harvard. The way Mawi keeps his head up above the dark surface of personal tragedy is truly inspiring. He speaks sensitively and with hope. Mawi’s story encapsulates everything we love about fear.less – moving candor and the ability to overcome suffering.

Read about how Alison Wright never gave up – not on her photography career when sometimes the industry made no sense, and not on her dream of climbing Mount Kilimanjaro after surviving a bus crash. Her story will empower you to overcome obstacles and perhaps help change your attitude toward adversity.

Dr. Bernard Lown gives eye-opening perspective on a variety of topics ranging from doubt to death. He worked up the courage to act and through his story, hopefully you’ll be able to as well. Dr. Lown’s story is one of my personal favorites.

We’re honored to share with you Howard Zinn’s take on fear’s role in the American culture and his experience working in the civil rights movement in the 1960s. His recent passing reminds us of the strength, courage, and generosity with which he lived his life.

Danielle LaPorte’s story is an observation on the relationship between fear and our economy, and a recalling of an ultimately triumphant personal journey by a woman who I greatly admire.

I feel that there is no wrong way to read Fear.less. If you are suddenly invigorated and driven to buy a lasso and start grabbing life by the horns, that’s great. If you need to sit down for a while and quietly digest it and perhaps rotate the kaleidoscope of your perspective, that’s great too. I have felt both of these.

There is a lot of pain, doubt, sadness and pessimism in the world. I have felt it, you have felt it, our contributors have felt it. That’s why this launch is exciting. This is a message that we believe in. We think these stories can empower people to chip away at their fears. Fear.less is something we’ve put our heart into and allowed to challenge and change us, so sharing it with you is pretty exciting.

Download it and let us know what you think. Enjoy.

{ 96 comments… read them below or add one }

Jeff Goins May 3, 2010 at 11:28 am

Great job, guys! Checking it out right now…

Michele Corona May 3, 2010 at 9:19 pm

“less is a movement borne from our right to live without fear. It’s where human potential meets the courage to act.” Right on.
I become paralyzed by perfection, by getting it just right, by trying to please everyone. It’s impossible. Be yourself, say something close to your heart, share, and be real. Love the little, fragile things. My children, their fragility…

Dominique May 6, 2010 at 5:54 am

Congratulations. Seth mentioned you on his blog so prepare for the onslaught! I’m thinking about starting a magazine myself so I’ll follow yours with interest. I’m quite fearful about it, so learning to fear less sounds like a good idea!

jfuste May 6, 2010 at 6:18 am

Great idea! Donwloaded and taken a fast reading for now…. wow, lovely format and great content!!!
Congrats from Spain!!


Ricardo Patrocínio May 6, 2010 at 6:24 am

I took a look around and looks great. I am going to read it.
Hope you guys have great success with this project.

Congratulations for a work well done!

Daniel Casciato May 6, 2010 at 6:35 am

Congratulations and good luck!

Damien May 6, 2010 at 6:50 am

Great content on an interesting topic that is the core of people, lovely design and an really interesting approach. Look forward to the next issue.

Magnus Kahlweiss May 6, 2010 at 6:55 am

A good idea and a good layout for the internet! How about to bring videos or moving pictures into the magazine?¿

amy May 6, 2010 at 6:58 am

Fear.less is going to be huge. A lot of what I blog about touches on the same subject. Congratulations you guys. Great concept. Great execution. Wishing you the very best.


johnwaire | photo May 6, 2010 at 7:06 am

…i saw your magazine mentioned on seth godin’s blog. looking forward to it!

Derrick Carpenter May 6, 2010 at 7:07 am

Thank you for your magazine it is a wonderful contribution to the world. I can’t wait to share this resource with my team.
“Take the first step in faith. You don’t have to see the whole staircase, just take the first step.” Dr. Martin Luther King, Jr.

Patsy Rae Dawson May 6, 2010 at 7:23 am

Beautiful job! Everything is going minimalist from bookcover design to our communication with each other. And while we enjoy briefer, but more frequent contact, our connection to each other is expanding. I love it! I also love the minimalist look and efficiency in my home.

nadim May 6, 2010 at 7:24 am

this is great just what I have been looking for have been overcoming my fears on a daily basis over the last few years. Also read geoff thompsons book fear the friend of exceptional people

Adrienne Knight May 6, 2010 at 7:26 am

Fabulous! Thank you

Peter Shallard May 6, 2010 at 7:30 am

Love the idea for both the format and the topic! Its super specific and fantastically ambiguous. Brilliant!

*checking it out now*

Forrest Graves May 6, 2010 at 7:51 am
Seamus Anthony May 6, 2010 at 7:51 am

Awesome – Tame the Lizard Brain! I was just writing about this.

vanessa May 6, 2010 at 7:58 am

Congrats on your inaugural issue! I’m sure you’re ready to help people fight what’s holding them back. People need that…whether they realize it themselves or someone has to lead them to that conclusion. Bottom line…it’s helping people to deal with positive change that really makes a difference. I try to do that in my blog http://GetSimplifized.com Using proven organizational tips, a few little tricks, and lots of good hints…all provided in solid content…I try to help people overcome obstacles such as clutter, poor time management, and just plain old being “disorganized.” While these aren’t necessarily the “fears” you deal with, I think they’re related and can have a very similar effect on us. I’m glad you’re here… fear.less is one more site I can refer folks to! Best of luck! -Vanessa

Johan May 6, 2010 at 8:00 am

Good luck. This is great stuff. I am impressed and will follow your lead. It’s a beautiful idea in more than one way.

Gerald Smith May 6, 2010 at 8:03 am

Ishita, congratulations on the launch! We met at Seth’s office last fall during a roundtable. We had just launched SUSIE Magazine, a global sisterhood for teen girls. I wish you continued success in this brilliant adventure. All the best. Gerald Smith

Digvijay Singh May 6, 2010 at 8:06 am

Sometime – It’s just this fear thing which is holding me back. I can’t define it but it’s there and it’s also one thing which makes it safe sometimes. I’m sure to pick up articles from here and great going guys.

David Kerr May 6, 2010 at 8:25 am

I’m loving this – excellent content. Fascinating stuff.

I’m also reminded by the quote by Louisa May Alcott – “I’m not afraid of storms, for I’m learning how to sail my ship.”

Fear.Less is a great companion read for those that are truly learning how to sail our ships. Congratulations on a superb publication, and I wish you many years of success.

Best regards, David

No BS SEO May 6, 2010 at 8:42 am

This IS the way of the future PERIOD. I simply can’t see print media being a player in 10 years time.

S Travis Miller May 6, 2010 at 8:44 am

The ability to overcome fear of any kind is essential to life. I look forward to the words of people who have over come

Brian Ives May 6, 2010 at 8:46 am

What an incredible idea! Great concept for a magazine, I look forward to reading it. Best of luck on your adventure with fear.less!

John/jvanwyk.com May 6, 2010 at 9:02 am

Fear.less what a great concept! Can’t wait to read more! Keep up the great work!


Phyllis May 6, 2010 at 9:07 am

Love that you are tackling this issue – in such a great way. Inspiring!

Elizabeth Cottrell May 6, 2010 at 9:09 am

What a wonderful and much-needed concept. My best wishes to you in this world-bettering endeavor. So glad Seth Godin shared the link!

Kyle Zimmerman May 6, 2010 at 9:24 am

Finally, the perfect forum for examining and celebrating fear,and the joy that lives on the flip side!
Thank you, I look forward to jumping in.

Ben Rennie May 6, 2010 at 9:31 am

Hi Ishita,

Amazing read and really engaging. Loved it. Thanks for sharing and taking the time to create this.
Amazing, will do my best to inform my networks in Australia and get them reading.


Kristin Huffman May 6, 2010 at 9:31 am

I read about you in Seth Godin’s blog. As a performer I have battled stage fright, even on Broadway, and come thru the other side being a stronger person and performer. Love that your new magazine will address ways to help people like this.

George Shewchuk May 6, 2010 at 9:43 am

Excellent idea! Nicely done. My favorite quote and something I truly try to live by (it’s even my iphone home graphic): “Life shrinks and expands in relation to one’s courage” — loosely translated from Anais Nin — good luck

Cassie May 6, 2010 at 9:44 am

This looks amazing and such a great idea! Thank you for putting it together. =]

Christian V May 6, 2010 at 9:53 am

Good job guys! Glad to see SOMEONE is pursuing the future.

Lezlie Davis May 6, 2010 at 9:53 am

Great job! Congratulations on your launch. I love the simplicity of it!

Ed Lawrence May 6, 2010 at 10:13 am

found this in one of Seth Godin’s blogs…interesting idea to explore … how can we overcome fear…whatever the notion of what fear is…can we ever become immune to it?


Peter Crowell May 6, 2010 at 10:14 am

Congratulations. I am inspired by your work here, plain and simple. The world needs, I need, more of this. I look forward to more!


Peter Crowell

Janna @ The Adventure of Motherhood May 6, 2010 at 10:17 am

The world will never be a safe place so it’s good to see a magazine that celebrates overcoming fear and the hardships of life.

I came over at Seth Godin’s suggestion.

Marcel May 6, 2010 at 10:25 am

Currently reading Osho’s “Courage – the joy of living dangerously”. What a great book! Here’s one insight of many – “fear is the opposite of love – not hate”. Another – “Being brave does not mean being without fear”. A real gem that anyone interested in overcoming their fear would find very usefull!

Tim May 6, 2010 at 10:32 am

Hat tip to Seth Godin for pointing me here. I like your magazine’s premise and look forward to reading it.

Robert Toering May 6, 2010 at 10:37 am

Very impressive. Topic is interesting, concept is killer. I really hope that enough people subscribe to drive advertising to fund a future for it.

William Brottmiller May 6, 2010 at 10:46 am

Great mag, and great idea. Fear is the most insidious and debilitating of all of our parallel realities. Thanks for one of the final profiles of the great Howard Zinn. His is a life worth emulating. I’m reminded of Joan Baez’ iconic remark: Action is the antidote to despair.

Bob Williams May 6, 2010 at 11:03 am

A little fear can be an asset. It could help you concentrate on the task, like public speaking, so you go in front of people focused, prepared and ready to be a star. Don’t let fear become the focus or let others try to instill their fear in you.

A philosophy of life could be: “Non Carborundum Illigitimi” (literal translation- Don’t let the bastards get you down).

Kathy Shea May 6, 2010 at 11:07 am

I’m intruiged by this first-issue presentation of a micro magazine. It’s a pleasure to read on the screen, works like turning a page, visuals are outstanding, core topic is compelling. I’m struck by this: fear is a common daily human experience … like breathing — wrote the editor.

Amy May 6, 2010 at 11:18 am

I love this idea and congratulations on bringing it to fruition. I just downloaded the magazine and I am already feeling the inspiration.

Matt Taylor May 6, 2010 at 11:43 am

Thank Seth Godin for me, this site is great.

Lisa Chandler May 6, 2010 at 11:47 am

Fear…I deal with it every day in myself and the clients I coach. Making friends with it is what works. Great idea to dedicate your magazine to the topic we all know (and don’t usually love)!

Peter Crowell May 6, 2010 at 11:52 am

Very inspiring. Thank you for your work here. I look forward to more!

Eli Turner May 6, 2010 at 11:57 am

Great work! I love the format and hope that this catches on. I may be missing it somewhere, but it would be great if you included photo credits along with the images.

Brooke May 6, 2010 at 12:04 pm

Great idea for a magazine. Really nice work. I’m already breathing easier.

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